Pichkaari Design Studio

Pichkaari Design Studio was hired by a PPC agency, Metrics Matter, for a website UI/UX redesign project. The agency's founder sought Pichkaari's expertise to modernize their outdated website and increase conversion rates. Pichkaari's team, which included a strategist, UX designer, graphic designer, content writer, and a developer, worked closely with the client to comprehend the business goals and target audience. They proposed an information architecture, designed a color palette, theme, and a new logo, and also assisted with content creation. The project ran smoothly from the initial concept to design, development, and final launch, with AdobeXD being used to share designs and feedback.

In another project, Pichkaari Design Studio was engaged by Slinger Bag, a sports brand, for website redesign and branding. The co-founder and CMO of the company wanted to enhance their web presence, which included an e-commerce website and a landing page for lead generation. The vendor's team, consisting of UX/UI designers, content writers, senior art directors, developers, and a tech lead, worked on the project. The team started with an initial kick-off meeting and a design workshop, followed by the delivery of four key results: a Brand Manual, UI/UX design, CMS-based front-end development, and Website maintenance. Additionally, they created digital creatives for the company's social channels to highlight product functionality.