Pennebaker

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Pennebaker is a branding, strategy and digital marketing agency, founded in 1984. They employ 38 staff in their office in Houston, where they provide creative marketing and business strategies to midmarket companies and global enterprises, typically in energy, healthcare, and IT. Services include UX and content strategies, marketing campaigns, brand acquisition, targeted communications, and lead-generating websites.

Client Insights

Industry Expertise

Energy & natural resources

35%

Manufacturing

20%

Financial services

10%

Information technology

10%

Medical

10%

Other industries

10%

Non-profit

5%

Client Size Distribution

Midmarket ($10M - $1B) 45%

Enterprise (>$1B) 55%

Common Project Size

$50K-$199K 2 projects

$10K-$49K 1 project

Clients

  • Nine Energy Service

Highlights from Recent Projects

Overall Rating

5.0
4 Reviews

Pennebaker was hired by Powell, an electrical distribution equipment manufacturer, to redesign their website. The selection was made based on Pennebaker's impressive presentation and their proven ability to meet client needs. In a series of meetings, the current website design was reviewed, areas of improvement were identified, and a strategy was formulated to meet Powell's goals. A team of six from Pennebaker, including a marketing specialist, CEO, CFO, HR and IT representatives, and a corporate marketing professional, collaborated with Powell on this project. The result was a revamped website that effectively addressed the identified areas of improvement.

For over a decade, Pennebaker has been providing digital marketing and design services to a large nonprofit, creating print and digital materials that showcase the organization's work, impact, donor groups, and other initiatives. The nonprofit has continued to choose Pennebaker year after year due to their creative and strategic approach, and their ability to lead projects from start to finish. Over the years, Pennebaker has created annual campaign materials, annual reports, advertising and social media campaigns, videos, and other materials for the nonprofit. A dedicated project manager, the creative director, CEO, and a team of designers at Pennebaker have worked with the nonprofit on these projects, delivering exceptional results each time.

Riviana, America’s largest processor, marketer, and distributor of branded and private label rice products, contracted Pennebaker to develop two new websites with a modern CMS. Pennebaker was chosen for their knowledge and expertise, having worked with Riviana in the past. They built and deployed two Craft3 based websites for two of Riviana's major brands. A team of 3-4 people from Pennebaker, including a project manager, technical director, developer, and designer, worked on this project. The outcome was two new, modern websites that effectively represented Riviana's brands.

Timeliness

4.9

Service Excellence

5.0

Value

4.8

Would Recommend

4.9

Awards

36670

2022

37744

2022