Particle | New York

Particle | New York was hired by Choco Communications GmbH, a food and restaurant industry service provider, to create a culinary masterclass video about whole flours. The project was aimed at generating brand and product awareness within the industry. The deliverables included two long videos, three short teasers, three Instagram reels, and 10-15 raw pictures. The content creation process involved the inclusion of assets like music, subtitles, name bars, logos, and text slides. The client worked closely with Jared and Neeraj from Particle | New York, with feedback sessions conducted via Google Docs and Vimeo. The videos were well received and successfully served their purpose of educating viewers about whole grains.

Aam Creative, a creative agency, engaged Particle | New York for a brand and social content shoot with a fashion focus. The outfits featured in the shoot were South Asian and artisan-made, requiring a partner who could tell the story with depth and detail. Particle was selected based on recommendations from the client's network and past successful collaborations with Neeraj, a member of the Particle team. The project involved both photo and video production, with the process being smooth and efficient. The client worked directly with Neeraj and Tori from Particle, who went above and beyond to understand and meet the client's needs. The final output was well received, successfully capturing the essence of the brand and its unique offerings.