Parallel Design Studio

Parallel Design Studio was hired by Postcard.travel to design a travel web app from the ground up. The goal was to establish a minimum viable product (MVP) for the Postcard media format and build a product around it that would achieve product-market fit. The founder and the team at Parallel were hands-on throughout the project, focusing on design sprints as the most efficient way to test the product hypothesis. The result was a successful MVP that helped people build their travel bucket lists.

The travel and leisure company hired Parallel Design Studio to create a new, customer-interactive website. The selection of Parallel was based on their technological understanding, flexibility, and ability to manage expectations. The team at Parallel met with the company several times to understand their needs and ideas, and then created deliverables accordingly. The project was finalized with a total of six people from Parallel working on it. The result was a brand new interactive website that met the company's expectations.

Parallel Design Studio was hired by Butterfly Culture for product design, including UI/UX design. The goal was to develop a mobile app named "The Bianca app", a travel companion app providing resources like trip itinerary, hotel details, and transportation details for guests who have booked trips. The selection of Parallel was based on their problem-solving approach, clean design, and design sprints. The project team included three developers and one QA from Butterfly Culture, and one product designer, one visual designer, and two UI developers from Parallel. The result was a successful mobile app that made travel hassle-free and paperless for the guests.