Orogamis

Orogamis was hired by a hospitality and leisure company to elevate their digital platforms to match their high standard of in-person service. They were tasked with redesigning the online booking flow, designing a digital concierge service, ensuring brand consistency, and enhancing mobile usability. The team at Orogamis conducted a comprehensive UX audit, identified friction points, and redesigned the system to improve the guest experience. They introduced a progressive disclosure in the booking flow, created a digital guest portal, and implemented a live chat feature. Their solutions were integrated seamlessly with the existing backend systems after rigorous A/B testing. The new designs resulted in improved guest interactions and a more luxurious feel across all touchpoints.

An HR tech startup engaged Orogamis to create their go-to-market positioning, design investor-facing materials, and build a foundational brand system. The team at Orogamis began with a discovery phase, interviewing the startup's founders, beta users, and advisors to refine the core value proposition and market positioning. They then translated this into a scalable design system, including a modern logo, flexible color palette, and typography system. They also developed a strong pitch deck for investor meetings and crafted website copy that aligned with the newly defined brand voice. As a result, the startup's brand identity was enhanced, and their messaging was made more consistent and compelling.

Orogamis was engaged by a retail company to refine their brand positioning, redesign their e-commerce experience, and develop a scalable digital strategy. The team subtly refreshed the company's logo, expanded their color palette and created a unified messaging framework. They used data-driven insights to redesign the website, improving user flow and reducing drop-offs by 22%. They also developed a tone & voice guide, a content playbook, and revamped the company's email campaigns to reflect their brand storytelling. The result was a more consistent and engaging brand experience across all platforms, helping the company scale globally while staying true to their core values.