Opus Design

Opus Design was hired by BlueHub Capital, a nonprofit community development finance organization, to execute a formal rebranding campaign. The campaign aimed to freshen the organization's identity and better reflect its national work. Opus Design was selected for their portfolio, personal warmth, and ability to understand the company's history and future vision. The rebranding process involved strategic messaging materials, a new logo, and a website redesign. The Opus team consisted of two Creative Directors, a UX/Digital Director, and two senior graphic designers. The project was completed successfully in less than seven months, with the client praising the team's depth of knowledge and thoughtfulness.

Westover School, an all-girls, independent, college preparatory school, hired Opus Design to develop a fresh look for their twice-a-year Westover Magazine. The goal was to make the magazine appealing and accessible to a wide range of alumnae and other constituencies. Opus Design was chosen for their innovative and fresh approaches to printed materials, as well as their ability to tailor their design work to fit individual brands. The project involved creating sections for the magazine over several months, with content supplied by the school’s Advancement Communications team. The Opus team, consisting of an art director and a designer, created the layouts for review and proofing. The project was successful, with Opus providing valuable guidance and suggestions throughout the process.