Operad

Operad worked with Startup Nation Central, a non-profit organization, on a project that involved SEO and PPC for their digital marketing campaigns. The project was initiated in February 2021 and is still ongoing. Operad was responsible for creating and managing ads on various platforms such as Google, YouTube, Facebook, LinkedIn, and Twitter. They also conducted SEO research to understand the audience's search patterns, and based on this, they provided a guide for content writers. The team consisted of 3-5 people, including a project manager, a content creator, and Google Ads specialists. The total investment in this project was around $100,000.

In another project, Operad collaborated with a computer hardware company for PPC and Digital Marketing. The engagement started in December 2013 and is still ongoing. Operad has been managing the company's Google and Facebook accounts for the past eight years, creating Google Ads campaigns, and ads on Facebook and LinkedIn. They also wrote content for specific keywords. The team included a personal manager, a business development manager, and 2-3 technical support staff. The company has invested between $300,000–$500,000 in this project.

Operad was hired by Rivulis, a global micro-irrigation leader, for SEO and PPC management. The goal was to optimize PPC activity, increase the quality of traffic and leads, and optimize SEO activity. Operad provided a holistic view of SEO and PPC management, including research and strategy, technical health and infrastructure, on-page and SERP visibility, monitoring, monthly reporting, multilingual/global search and media optimization, and cross-platform full-funnel campaign management. The project involved 6-10 Operad employees.