Online Optimism

Online Optimism was hired by Jefferson Parish Finance Authority, a financial assistance provider, to update their website. The Executive Director of the company sought a more modern appearance and functionality for the site, as well as the ability for the team to easily make updates. Online Optimism was chosen for their attentive approach and ability to understand the company's needs. A team of 2-5 employees was assigned to the project, successfully delivering a new website that met all the client's requirements.

The Tulane School of Architecture employed Online Optimism to enhance their digital marketing and social media presence. The Visual Design Manager's goal was to increase brand awareness, improve student recruitment and engagement, and highlight research and community impact. Online Optimism was chosen for their proximity, cost-effectiveness, and positive referrals. They assigned 6-10 employees to manage social media accounts, produce content, oversee analytics and engagement, and facilitate strategic digital communication. The engagement initially included two content production days per month, which was later reduced to one due to an influx of submissions from the school and a backlog in video production.

A leading commercial mechanical and plumbing contractor hired Online Optimism to revamp their Request for Proposal (RFP) process. The Preconstruction Engineer of the company wanted a set of 40 PowerPoint templates to use in the in-house creation of their RFP decks, as the previous method using Microsoft Word was time-consuming and led to visual inconsistencies. Online Optimism was chosen for their good value for cost and delivered a new set of branded templates that were not only easier and faster to update but also visually consistent and attractive, displaying the company’s high level of quality and professionalism.