North Star Inbound

North Star Inbound was hired by a fintech startup to provide support for SEO, content marketing, and competitive landscape assessment. The aim was to increase organic ranking and convertible traffic from search. The project included monthly assessments of activities, email support for SEO inquiries, blog post creation, and implementation of completed works. The startup's SEO Director worked directly with the founder, the Director of Content Marketing, and other content team members. The collaboration resulted in increased organic traffic and revenue for the startup.

North Star Inbound partnered with JobSage, an employer review platform, to build up domain authority and traffic to their site through content marketing, SEO, and PR. The project involved creating relevant content for their target market and a digital PR campaign. JobSage worked with a project manager, content creators, a PR person, and the CEO of North Star Inbound. The collaboration was very cooperative and time-efficient, resulting in a significant increase in domain authority and site traffic.

Preply, an online learning platform, hired North Star Inbound for content creation, ideation, and digital PR outreach. The project involved content writing based on SEO, research, surveys, design images, and PR outreach. Preply also worked with North Star Inbound on content marketing pieces aimed at generating links over a period of time. The engagement, which started in July 2021 and is still ongoing, has seen an investment of around $400,000. The result of this partnership has been a significant increase in links and improved rankings for Preply.