NOLA Marketing

Synack, a leading cybersecurity firm, engaged the services of NOLA Marketing with the primary goals of maximizing their visibility in AI search results, ensuring AI answer engines had accurate Synack data, and fostering thought leadership in AI agents for pentesting. Referral made by an insider led them to NOLA Marketing, whose cost-effective and value-adding services fit perfectly within Synack's budget. NOLA Marketing assembled a small yet highly efficient team of 2-5 employees for this project.

NOLA Marketing was commissioned to critically analyze and enhance Synack's performance on prominent AI search engines including ChatGPT, Google AIO, Claude, and Microsoft Copilot. The precise scope of work presided over by NOLA Marketing included a thorough audit of Synack's current performance, formulation and presentation of content, and identification of content gaps. Following their comprehensive assessment, NOLA marketing proposed an action plan to fill the content gaps and optimize the company's performance.

Outcomes of the project were highly beneficial for Synack. NOLA Marketing successfully authored over forty targeted articles designed to bridge the identified content gaps and augment the company's AI search engine performance. As a result, the level of accurate information about Synack on AI answer engines augmented significantly, establishing Synack as thought leaders in the use of AI agents for pentesting. Overall, the project generated positive feedback, reinforcing NOLA Marketing's reputation for delivering high-quality and affordable marketing solutions.