NKPR

NKPR was hired by SOREL, a renowned footwear company, to enhance their brand visibility in the Canadian market. The PR firm was tasked with developing a targeted media relations strategy, increasing momentum in the marketplace, and supporting key retail accounts. NKPR's team successfully executed seasonal previews for key media, utilized digital look books for storytelling, and leveraged relationships with Canadian stylists to keep SOREL as the top choice for editorial shoots and broadcast segments. The company was chosen for the project due to its proven success, great culture fit, and alignment with SOREL's company values.

The Federation of African Canadian Economics engaged NKPR for their PR services to manage press and media relations and coordinate special events. The scope of work involved media placement in print and online magazines and organizing the company's first anniversary event. NKPR's team was selected based on their high ratings, great culture fit, good value for cost, and alignment with the company's values. The project was successfully executed by a team of 2-5 employees.

Laura Canada, a family-owned retailer of women's fashion apparel, enlisted the services of NKPR to build brand awareness for its brands, Laura and Melanie Lyne. NKPR was responsible for driving widespread awareness for the brands within targeted editorial publications through an integrated media relations strategy. The strategy involved securing meaningful and consistent coverage in print, online, and broadcast channels to attract new customers. NKPR was chosen for the project due to its high ratings, great culture fit, and alignment with Laura Canada's company values. The project was successfully executed by a team of 2-5 employees.