Nextzen Book Publisher
visit site- $1,000+
- 50 - 249 employees
- Tampa, FL
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Highlights from Recent Projects
Nextzen Book Publisher helped the independent author of "Kelly Loo" to increase the visibility and online reach of the book through a comprehensive marketing campaign. The primary objectives were to widen the audience and increase sales, to build the online presence of the book, and to generate early reviews and engagement. Strategies included targeted promotional campaigns, content marketing, directory submissions, digital promotion, and the creation of high-quality promotional materials.
Nextzen was hired after an online search, due to their value for cost. A team of 2-5 people was assigned to the project, which involved extensive market research and audience targeting. The team created Amazon A+ content and a promotional book trailer, authored and distributed promotional material, and coordinated review outreach. The content was creatively designed for the Amazon product detail page to enhance reader engagement and improve sales conversion.
The project resulted in an expanded reader reach and increased sales of "Kelly Loo". It improved the book's search rankings through strategic content marketing, enhancing the book's visibility. The creation of Amazon A+ content and a professional book trailer enhanced the media assets and page conversion rates. Early reviews were also secured, providing social proof post-launch that the book had successfully reached its targeted audience.