NextportChina

Leven Real Estate, a company specializing in sales and rentals, partnered with NextportChina for their digital marketing services. The aim was to enhance their visibility and organic search presence on Baidu's Chinese landing page, generate qualified demand from Chinese property buyers and real estate professionals, and localize marketing materials for better engagement. The collaboration was largely dictated by a referral and the perceived perfect culture fit and cost-effectiveness of NextportChina's services.

NextportChina delivered on this project, developing and executing a localized digital marketing strategy catering to the Chinese market. They employed between 2 to 5 teammates to handle the project, focusing on three main areas. Firstly, they optimized Leven's Chinese landing page and visibility on Baidu to amplify their online presence among potential buyers. Second, lead-generation campaigns targeted at Chinese real estate professionals were managed to stimulate demand. Lastly, the team localized Leven's marketing materials, which included videos and digital content, ensuring the target audience was effectively engaged.

The project was a success and achieved all the set objectives. Leven's Chinese landing page visibility on Baidu improved remarkably, leading to an increase in organic search presence among potential property buyers. Furthermore, NextportChina also managed to attract viable leads from Chinese real estate professionals. Finally, the Chinese local market positively received the localized marketing materials, fostering a better relationship with the target audience. This successful partnership highlighted the effectiveness and pertinence of NextportChina's digital marketing strategies.