NewmanPR

NewmanPR was hired by Costa Cruise Lines Inc. to handle their public relations in North America. The company, a division of Carnival Corporation, had a long-standing relationship with NewmanPR and trusted their expertise in the cruise industry. Despite budget cuts, Costa Cruise Lines Inc. decided to continue with the services of NewmanPR, crediting their survival in the North American market to the PR firm. The partnership, which costs approximately $4,000 per month, started in September 2008 and has been ongoing.

Carnival Cruise Line, the world’s largest cruise line based on passengers carried, also engaged NewmanPR for their public relations needs. The PR firm provided day-to-day support, serving as an extension of the internal team on communications matters. This included speech writing, executive interview preparation, press release writing, and the execution of special events. NewmanPR was chosen for their strong reputation as a well-established PR agency in Miami. The partnership has been ongoing for over 20 years.

Holland America, a premium cruise line, worked with NewmanPR for more than 25 years. The PR firm was initially engaged to introduce a new ship for the company. Over the years, NewmanPR has assisted with various public relations and event projects, including speech writing, release writing, media pitching, video production, photography, brochure creation, and planning naming ceremonies. They also helped develop the company’s first blog and manage their social media. Over the years, Holland America has invested close to $1 million in their partnership with NewmanPR. The relationship, which is based on a retainer of around $5,000 a month, is ongoing.