New Lion

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New Lion Labs is a digital product company that specializes in custom software development, UX/UI design, and marketing strategy. Clients are mainly small business and midmarket businesses in the consumer products and services, business services, and advertising and marketing sectors. Founded in Minneapolis in 2015, the team has 15-20 iOS and Android Developers, Full Stack Developers and UX/UI Designers. Special areas of focus include mobile apps, prototyping, and digital product strategy.

Client Insights

Industry Expertise

Consumer products & services

30%

Business services

20%

Advertising & marketing

10%

Arts, entertainment & music

10%

Information technology

10%

Medical

10%

Retail

10%

Client Size Distribution

Small Business (<$10M) 80%

Midmarket ($10M - $1B) 20%

Common Project Size

$50K-$199K 6 projects

<$10K 3 projects

Clients

  • University of Minnesota

Highlights from Recent Projects

Overall Rating

5.0
10 Reviews

New Lion was hired by Incident Stream to develop an iOS app for their social incident tracking platform. As a non-technical founder, the owner of Incident Stream needed a reliable external resource to build the smartphone app. New Lion successfully handled all aspects of the project from design to implementation. They built a prototype, created the architecture for the full app, tested it, and prepared it for launch in the App Store. The app, which scrapes public data from various news sites, was praised for its strong user experience design. The project, which began in June 2018, was completed by January 2019 and cost approximately $110,000.

A local publishing and marketing company engaged New Lion to revamp their website. Initially, the company intended to create a mobile application, but changed their priorities and decided to focus on improving their website instead. New Lion worked closely with the client to develop the concept and plan the project timeline. They are now in the process of designing the website, which will feature a user-friendly interface and a leaderboard function. The team at New Lion has remained consistent throughout the project, which has involved 7-8 people so far.

GrubKoin, a startup that enables restaurants to convert their trade into ad spend, collaborated with New Lion to develop a prototype for their mobile app. The app, which allows customers to pay for their food and then converts that into advertising dollars, was designed with a strong focus on user interface. New Lion developed several innovative features, such as the ability for users to send drinks to their friends through the app. The project, which cost $7,500, took place from February to August 2018 and involved a team of three people from New Lion.

Timeliness

4.8

Service Excellence

5.0

Value

4.8

Would Recommend

5.0