MU Interactive

MU Interactive was hired by Sony Interactive Entertainment Polska to provide technical support for promotional events. They were tasked with the nationwide promotion of the PlayStation brand and strengthening sales during peak seasons. MU Interactive handled tasks such as full technical and human resources service at commercial events, creation of animated video materials and conducting live streams for social media platforms. They also handled the operation and maintenance of equipment stock in Poland, including developing a tracking system for rented consoles. The client was pleased with their outstanding service and commitment.

In another project, a worldwide provider of advanced IT systems hired MU Interactive to create an animated explainer video for their software. The client provided an outline of the script and specified what they wanted to show in the video. MU Interactive handled the rest, including scenario creation, animations, and drawing. The team included a project manager, graphics personnel, a screenplay writer, and a creative team. The client was satisfied with the innovative explainer video that effectively advertised the features of their software.

Webcrafters, a software house from Poland, contracted MU Interactive for various creative and digital marketing services as they expanded their services in Poland, EU, and US markets. MU Interactive developed a marketing strategy aimed at acquiring new leads using content marketing. They suggested focusing on quality content marketing, website optimization, and using more graphics and animation to explain services. The client worked mostly with the Marketing Manager, but the team also involved Chief Content Officer, Graphics & UX Designers, Animation Producer & team, copy-writers and even CEO during strategic meetings. The client was pleased with MU Interactive's knowledge of the market and the results of their work.