modern8

Modern8 was hired by Edify.ai, an AI software company, to help with their branding efforts. As a startup, Edify.ai was still defining its identity and required a brand that could grow with them. Modern8 conducted research and developed a brand that represented Edify.ai, created brand guidelines, and assisted in building their pitch deck. The company's CEO had previous positive experience with Modern8 and decided to hire them again. The project, which began in August 2018, is ongoing with an investment of around $16,000.

Surehand, a technology startup, engaged Modern8 to improve their branding after realizing it was ineffective during their initial incubation efforts. Modern8 developed a brand for the company, creating strategies for naming, determining a visual identity, building a style guide, and arranging the initial design of their collateral. The company chose Modern8 for their transparent methodology and their ability to provide a fresh look for the brand. The project, which started in July 2018, is ongoing with an investment of between $25,000-$50,000.

Little Unicorn, a baby goods retailer, hired Modern8 for a brand refresh. The project involved revising colors, fonts, tweaking the logo, defining their customer, and their brand voice. Modern8 conducted a deep dive into the brand and product, revised the logo, colors, brand voice, updated packaging, and provided guidelines for photos and font usage. Little Unicorn chose Modern8 for their process, past work, and their team. The project was a success, with Little Unicorn expressing satisfaction with the results.