MKOR Consulting
visit site- Undisclosed
- 10 - 49 employees
- București, Romania
Client Insights
Industry Expertise
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Client Size Distribution
Small Business (<$10M) 40%
Midmarket ($10M - $1B) 40%
Enterprise (>$1B) 20%
Common Project Size
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Clients
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Highlights from Recent Projects
MKOR Consulting was hired by Superbet, a sports betting and gaming company, to provide robust research to support high-stakes business decisions. The goal was to gain a deeper understanding of customer motivations, evaluate product features, and refine value propositions across markets. MKOR Consulting designed and executed a series of customer and market research initiatives, providing Superbet with decision-ready insights. They ensured quality fieldwork, clean datasets for analysis, and translated raw data into clear strategic implications. MKOR's team of 2-5 members worked closely with Superbet from February 2024 to January 2026, providing them with actionable priority areas, facilitating internal alignment, and accelerating decision-making. The collaboration was successful, with Superbet appreciating MKOR's proximity, budget-fitting pricing, culture fit, and aligned company values.