Mindset Consulting

Mindset Consulting was hired by Solar Staff, an HR tech solution company, to drive brand awareness and establish loyal relationships with key journalists and stakeholders. The team at Mindset Consulting devised strategies aligned with current trends, introduced the product to business and tech media outlets, and positioned the CEO as a thought leader. Their efforts resulted in securing interviews, podcast appearances, and publications of expert op-eds in top outlets, effectively building a perception of Solar Staff as a reliable HR tech solution.

Flint Capital, a Boston-based venture capital fund, engaged Mindset Consulting to establish its presence within the U.S. investor community and build quality deal flow. Over three years, Mindset provided significant PR support, building a loyal media community and securing high-quality mentions in top American and Israeli media outlets. They also assisted in creating and distributing a quarterly newsletter and refining the communication strategy, helping Flint Capital maintain its position as a trusted and well-known fund.

Dwelly, an AI-enabled rollup of letting agencies, hired Mindset Consulting to raise its brand visibility and develop its founders' personal brands. Mindset focused on building Dwelly's presence in business, tech, and trade media, securing organic publications in relevant outlets. They also played a key role in growing the founders' personal brands through expert commentary and media appearances. This strategy successfully increased Dwelly’s visibility and positioned it favorably in the eyes of investors.