Banksia Strategic Partners

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Michelson Alexander is a PR agency. Their small team is located in Melbourne, Australia. Their team focuses on public relations.

Client Insights

Industry Expertise

Government

20%

Non-profit

20%

Energy & natural resources

15%

Medical

15%

Education

10%

Supply Chain, Logistics, and Transport

10%

Legal

5%

Utilities

5%

Client Size Distribution

Small Business (<$10M) 70%

Midmarket ($10M - $1B) 15%

Enterprise (>$1B) 15%

Common Project Size

$10K-$49K 1 project

Clients

  • Migration Council Australia

Highlights from Recent Projects

Overall Rating

5.0
1 Review

Banksia Strategic Partners was hired by a non-profit disability support agency with the aim of increasing its visibility in political channels and the media. Prior to engaging Banksia, the agency had significant projects and outstanding work but lacked the necessary profile. Banksia was tasked with positioning the agency as a thought leader in its field. The agency's CEO met Steve, a member of Banksia's team, through a friend and was impressed by his unique talents and experience. Banksia's approach involved selecting major projects that were seeking government funding support and creating campaigns and strategies to get the agency in front of the right people. They also worked on sharpening the agency's point of view and generating stories with media appeal. The agency worked closely with Steve and several other quality executives from Banksia's team throughout this process. The project resulted in increased visibility and recognition for the agency's work in the disability sector.

Timeliness

5.0

Service Excellence

5.0

Value

5.0

Would Recommend

5.0