Media Place Partners
visit site- $10,000+
- 50 - 249 employees
- Grand Rapids, MI
Media Place Partners is an independent media firm located in Grand Rapids, Mich. Founded in 2005, they have a team of about 20 that provides a wide array of services for small and mid-sized companies. Their services include advertising, digital strategy, media planning and buying, PPC, and marketing strategy.
Client Insights
Industry Expertise
70%
30%
Client Size Distribution
Small Business (<$10M) 60%
Midmarket ($10M - $1B) 40%
Common Project Size
$200K-$999K 2 projects
$10K-$49K 1 project
Clients
This provider has not added their key clients.
Highlights from Recent Projects
Media Place Partners was hired by Cherry Health, the largest federally-qualified health center in Michigan, to manage media planning and buying. As a one-person department, the director of communications was overwhelmed by the task of managing different communication jobs and media outlets. Media Place Partners was able to identify and advertise on billboards, print ads, and digital spaces, while also running analytics and tracking success. The partnership started in April 2015 and is ongoing, with Cherry Health investing between $10,000–$50,000 so far.
The Grand Rapids Public Museum hired Media Place Partners to help navigate the local marketplace and support their marketing efforts. The company was initially hired to support a Titanic exhibition, but their role has since expanded to include media buying, programmatic marketing campaigns, general brand advertising and membership campaigns. They also assist with media placements, media sponsorship, digital advertising, and social advertising. The Museum has been working with Media Place Partners since 2012, spending between $30,000–$40,000 annually on fees, separate from the approximately $300,000 in annual advertising spend.
Frederik Meijer Gardens & Sculpture Park enlisted the services of Media Place Partners for all buying decisions for their print and digital advertising. The company provides comprehensive budget analysis, monthly accounting of complex media quotes and invoices across a wide range of local and national media, and assistance in obtaining and fulfilling several trade agreements with local media partners. The company's professionalism and integrity were highlighted as standout qualities. The project involved the creation of a media plan based on the park's input and budget limits, which was then administered on time and within budget.