MeasureMinds Group
visit site- Undisclosed
- 10 - 49 employees
- Bristol, England
MeasureMinds Group is an other digital marketing company launched in 2021. The firm specializes in other digital marketing, digital strategy, conversion optimization, and pay per click and has a small team.
Client Insights
Industry Expertise
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Client Size Distribution
Midmarket ($10M - $1B) 25%
Enterprise (>$1B) 75%
Common Project Size
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Clients
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Highlights from Recent Projects
MeasureMinds Group was hired by Vistra, a leading fund administrator and corporate service provider, to assist with Google Analytics & Tag Manager auditing, cleanup, and implementation. The project also included data analysis and insights, as well as conversion rate optimization. The MeasureMinds team, led by Phil, the director of Analytics and founder, began by auditing, cleaning up, and consolidating Vistra's GA and GTM accounts. They also set up Google Data Studio dashboards, installed a feedback and session recording tool, and proposed changes to the site to improve conversion rate. The results of the project were successful, leading to improved digital analytics and conversion rates for Vistra.
Rentokil Initial, a globally recognized pest control and property care business, engaged MeasureMinds Group for Google Analytics and Google Tag Manager cleanup, auditing, and implementation. Additionally, they needed assistance with business intelligence, data visualization, and data governance. The MeasureMinds team, led by Phil, the director of Analytics and founder, audited Rentokil's GA and GTM accounts, cleaned up their setup, provided business insight reports, and set up goals and data studio reports. The outcome of the project was improved data visualization, better-informed business decisions, and a better return on investment for Rentokil.
Learning with Experts, a global classroom community, hired MeasureMinds Group for a Universal Analytics to Google Analytics 4 migration and an upgrade to GTM server-side. The project also included a cookie compliance review and GTM clean up. The MeasureMinds team, led by Phil Pearce, the Director of Analytics and Founder, cleaned up Learning with Experts' GTM account, reviewed their tracking, and performed the migration from Universal Analytics to Google Analytics 4. The project was successful, resulting in improved tracking and analytics for Learning with Experts.