The McRae Agency

The McRae Agency collaborated enthusiastically with Lexie's Voice, an organization committed to supporting families impacted by autism and other developmental disabilities. The organization had hired the agency to elevate its public profile, achieve key objectives in social media, marketing, and PR, and expand community awareness. Discovered thanks to a mutual friend, The McRae Agency seemed to tick all the boxes for Lexie's Voice – it was cost-effective, it had high ratings, its corporate culture was aligned, and its values coincided with Lexie's Voice.

The McRae Agency provided strategic PR and marketing support, focusing on high-impact media placements that would boost visibility and credibility. A team of 2-5 employees worked on this project, coordinating press interactions, managing social media presence, and securing awards. The agency's services extended to content development, scheduling, performance tracking, and analytics reporting. It also made efforts to get media training and support for the organization, hence expanding the reach and impact of Lexie's Voice's mission.

The results of this partnership with The McRae Agency were tremendously positive for Lexie's Voice. The social media management, content planning, and PR services provided by the agency significantly increased the visibility of Lexie's Voice, underlining their mission and public appeal. Furthermore, the successful securing of media placements and awards only served to heighten the credibility of the organization while aligning with its overall objectives, making The McRae Agency an integral part of Lexie Voice's success.