Martinez Calderon Co.

Martínez Calderón Co was hired by a female Arab DJ who wanted to establish herself as the go-to DJ for Arabic pop in the Washington DC area. The company was tasked with creating a brand strategy and implementing a fully functional website with an e-commerce store. The client worked directly with Saïd, the creative lead of the company. He helped the DJ identify her unique points of differentiation, developed her brand identity, and integrated it into her social media strategy. The result was a solid brand presence that helped the DJ stand out in a saturated market.

In another project, Martínez Calderón Co was contracted by Roof Roof & Construction LLC, a residential roofing company in North Carolina. The company was looking to stand out from the competition, generate leads, and compete with larger companies. The team at Martínez Calderón Co, consisting of 2-5 employees, was able to provide a comprehensive branding solution. The scope of work included not only the development of a website and a logo but also a wide range of branding initiatives such as social media channel setup, digital business cards, flyers, blog posts, and SEO services. The result was a professional, easy-to-use platform that enhanced the company's market presence and lead generation capabilities.