Marketing Masala

Marketing Masala was hired by a professional qualifications provider for B2B digital marketing and lead generation. The company wanted to maintain an active LinkedIn profile and generate leads using LinkedIn with products like Sales Navigator. Marketing Masala took control of the LinkedIn profiles of the company's business development managers, sourcing and connecting them with the right leads. They pitched, followed up, and maintained a steady stream of leads. The team was made up of several project managers and LinkedIn experts.

An online travel portal engaged Marketing Masala to manage their PPC, SEO, content marketing, B2C lead generation, analytics, and conversion rate optimization. The goal was to reduce the cost per acquisition, increase the number of quality leads, and build up organic traffic. After rigorous brainstorming, testing, and execution, Marketing Masala helped revamp their campaigns and optimize their landing pages. They also provided consultation on various fronts to boost organic traffic. The team included a project manager, an expert on ads and analytics, and an expert on content and SEO.

Raahi, a city-based merchandise company, hired Marketing Masala for marketing consulting, social media management, and PPC campaigns. The goal was to expand their reach on social media platforms, attain a high ROI for these PPC campaigns, and boost their organic traffic. Marketing Masala managed all content marketing on their social media channels and blog, ran Facebook and PPC campaigns on Amazon, optimized the user flow on their website, and provided consulting services. The team was composed of content marketers, writers, and designers.