The Marketing Family

The Marketing Family was hired by an Amazon accounts management agency to establish and grow its LinkedIn presence. The project involved content strategy, content creation, and page management. The agency was selected based on a recommendation from a common partner, their flexibility, and affordable pricing. The project began with a detailed understanding of the client's story and audience pain points. Over the past two years, the project has been upgraded every 3-6 months, with the client delegating more of its content marketing to The Marketing Family. The client worked directly with the project owner and content strategist, along with a team of content creators.

In another project, The Marketing Family was engaged by a full-service advertising agency, Lemonade, for social media marketing and content development. The focus was mainly on LinkedIn, with some work on Instagram and Twitter. The partnership began with a thorough discovery and strategy development phase. The Marketing Family was chosen for their expertise in LinkedIn marketing, which was evident from their pitch. Over two years, Lemonade invested around $60,000-$70,000 in the project. However, due to strategic changes and the impact of COVID-19, the partnership ended in 2021. This was not due to any fault of The Marketing Family.