This Is Marketing

This Is Marketing was hired by a floating waterpark to refine their branding and introduce their new business to the community. The agency's responsibilities included PR management, social media and advertising strategy, grand opening planning, and advising on the design of landscaping, signage, and way-finding. The client's selection of This Is Marketing was based on their standout performance during the interview process. The team at This Is Marketing worked closely with the client on each specific task, resulting in a successful project outcome that exceeded the client's expectations.

In another project, This Is Marketing was tasked with rebranding a chocolate company's Peace bars for the grocery/retail space. The client wanted a look that encompassed the brand's values and told their story. This Is Marketing's team, including the owner, a graphic designer, and an Art Director, conducted interviews to understand what the client wanted on the wrapper. They then developed color palettes, images, and messages, presented initial concepts, and sought feedback. The team also connected with the printing company and photographers to create a cohesive team. The final product was well-received by the client, who had previously worked with This Is Marketing and appreciated their shared values and quality work.