Marino.

Marino., an established PR and Advertising firm, was commissioned by New York Edge, the largest provider of free afterschool and summer camp programming in NYC, to enhance their visibility on local and national platforms. New York Edge sought recognition and increased media attention for their service to over 35,000 children annually. Marino. assembled a team of 2-5 employees, who strategized and executed an innovative media relations campaign.

The primary deliverables comprised an annual media relations strategy, a comprehensive advertising campaign, and ongoing reporting. The advertising campaign entailed a strategic design, production, and execution of video, graphic, and other forms of advertising across various mediums such as TV, radio, and online platforms. This project was facilitated via a referral, underscoring Marino.'s trustworthy reputation in the market.

The collaboration between Marino. and New York Edge resulted in a significant upgrade to New York Edge's public image and brand visibility. Marino.'s team not only delivered an effective ad campaign but systematically reported their progress and results, ensuring transparency and accountability. These efforts have heightened notoriety, multiplying speaking engagements, recognitions, and awards for New York Edge's commendable work.