The Marcom Group
visit site- $1,000+
- 2 - 9 employees
- Bakersfield, CA
The Marcom Group is a marketing and design agency based in Bakersfield, Calif. Founded in 1998, the team of 16 specializes in web design, print design, branding, and more. They work primarily with midmarket businesses, focusing on energy and natural resources, healthcare and medical, and non-profits.
Client Insights
Industry Expertise
40%
15%
15%
15%
15%
Client Size Distribution
Small Business (<$10M) 40%
Midmarket ($10M - $1B) 50%
Enterprise (>$1B) 10%
Common Project Size
$10K-$49K 1 project
Clients
- John Soules Foods
Highlights from Recent Projects
The Marcom Group collaborated with Kern Economic Development Corporation, a non-profit firm based in Kern County, California. The project's purpose was to effectively market economic development to the public and to showcase what the corporation provides. The Marcom Group assisted in creating an annual Kern County Market Overview and Member Directory, an 88-page publication aimed to attract businesses. The publication, utilized by brokers, site selectors, and elected officials, provides an overview of Kern County's economic status. The collaboration was described as a great experience, with clear communication and valuable input from The Marcom Group's project manager and designer. The project has been ongoing for over five years.
The Marcom Group also worked with Trilogy Personnel and Land Management, a temp agency for the agricultural industry. The project aimed to address the company's branding challenges, as there was no consistency among the various companies operating under Trilogy. The Marcom Group helped to understand each company's function and similarities, leading to a successful rebranding. Following this, they built a new website from scratch on WordPress, providing a clear summary of the companies' relation and a platform to update content as needed. The website and rebranding cost totaled under $15,000, and the project was completed within four months.