Manuel Lux – B2B Paid Media
visit site- $1,000+
- Freelancer
- Dachau, Germany
Client Insights
Industry Expertise
40%
20%
15%
15%
10%
Client Size Distribution
Small Business (<$10M) 80%
Midmarket ($10M - $1B) 20%
Common Project Size
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Clients
- Sastrify
Highlights from Recent Projects
Manuel Lux – B2B Paid Media was hired by Sastrify GmbH, an AI-powered platform for software procurement and management, to optimize their lead generation and test the market-fit of a new feature. The project involved the setup of Search & Paid Ads infrastructure. Manuel Lux was chosen for the project due to its competitive pricing, cultural fit, value for cost, and alignment with the company's values. The key deliverables included an audit and optimization of the existing Google Ads and LinkedIn Ads infrastructure, review of campaign structures, targeting, and tracking setups, and implementation of improvements to increase campaign performance and budget efficiency. The result was an optimized ad account structure, enhanced conversion tracking, and clear documentation for ongoing management. The work done by Manuel Lux significantly improved lead generation and facilitated effective testing of the new feature's market fit.