Macedo Marketing

Macedo Marketing was hired by Conferrity Holding OÜ, an IT-Consulting and Coaching business, to improve their lead generation and funnel strategy. The company was struggling with tracking their marketing efforts and needed a more efficient system to measure their success. Macedo Marketing, chosen for their high ratings, cultural fit, and value for cost, assigned a team of 2-5 employees to the project. The team successfully fixed the tracking and lead generation issues, providing the client with a clearer understanding of their marketing performance.

For a consulting company focused on improving performance and mindset of founders and solo professionals, Macedo Marketing was tasked with creating a paid strategy to reach more ideal customer profiles (ICPs). The client found Macedo Marketing through a referral and chose them for their high ratings and excellent case studies. A team of 2-5 employees was assigned to create a paid media plan for Meta Ads, aimed at driving more ICPs towards the client's coaching mentorship. The strategy developed by Macedo Marketing gave the client confidence in their ability to attract a healthy pipeline of leads into their business.

MUSCAT Eyewear, a Polish eyewear brand, hired Macedo Marketing to optimize their Meta Ads strategy and drive direct online sales. The brand needed a reliable system to scale their Meta performance and generate purchases, not just page visits. Macedo Marketing, chosen for their high ratings, cultural fit, and value for cost, assigned a team of 2-5 employees to the project. Over three months, the team audited and tested the brand's ad sets, introduced dynamic creatives, and ran A/B tests. This resulted in a drop in cost per purchase, improved results week over week, and consistent achievement of weekly sales goals.