Luminary Brands

Luminary Brands was hired by International IQ Test to create a digital promotion strategy for their online IQ test. The project involved attracting as many visitors as possible and converting them to collect data and test unit economy. Luminary Brands was selected as the vendor due to their reputation as one of the top digital marketing companies in the UK. The project started with an initial discussion about the competitors' strategies and how similar mechanisms could be implemented for International IQ Test. Luminary Brands created a minimalistic landing page, translated it into multiple languages, and tested ads country-by-country. The team consisted of a digital marketing manager, creative copywriter, PPC manager, web designer, web developer, and project manager.

For a content creation company, Luminary Brands was tasked with creating a brand identity, including choosing a company name and developing a website. The company found Luminary Brands through an online search and selected them for their high ratings, geographic proximity, budget-friendly pricing, company culture, and value for cost. The project was divided into two parts: brand identity and website design & development. The brand identity started with naming and creating a visual and verbal brand identity around it. The website design used the visual guidelines created during the branding stage. The client personally approved each page of the website before it was taken into development.

Luminary Brands was hired by a smart trading group to quickly design and develop a landing page and provide input on the design of their trading platform. Luminary Brands was found through a referral and selected for their high ratings, budget-friendly pricing, company culture, and value for cost. The main requirement for the project was speed of development. Luminary Brands was responsible for the entire project lifecycle, from conceptualizing design ideas to development and testing. They also provided input on the design and user experience of the trading platform, identifying usability and navigation issues. The client was satisfied with the landing page, especially considering the time constraints.