Liquid Designs

Liquid Designs was hired by the experiential learning firm, FocusU Engage, to create a brand identity. The team of 2-5 employees from Liquid Designs designed the complete brand guidelines for the organization, which included logo concept & variations, color palette, typeface, logo usage, brand element & icon design, stationery design, brand uniform, and verbal communication. The deliverables were presented in a document that detailed out the brand usage guidelines. The client found Liquid Designs through an online search and chose them for their great culture fit, good value for cost, company values alignment, and impressive showcase of previous work.

For the financial services company, TrueRisk Capital, Liquid Designs undertook a web design and development project. The aim was to create a website that effectively communicated the company's story on an abstract and complex topic, showcasing its advanced and scientific approach. The engagement with the Liquid Designs team, composed of a Principal and 3 developers, lasted for 2 months of regular interaction. The website was successfully launched and Liquid Designs was also awarded the ongoing maintenance of the site. The client found and hired the vendor through Clutch.

In the project with Samtel Group, Liquid Designs was initially hired to design a brochure and the company's group websites. When Samtel Group decided to change its name and do a complete brand makeover, Liquid Designs was also engaged for this project. They successfully designed a new logo/brand identity, created a full brand portfolio, and handled facility branding for the company's new factory premises. The client appreciated the designs that subtly conveyed their Indian origin and matched their corporate philosophy. The vendor was selected thanks to a recommendation from a colleague, their superior design proposal, and competitive cost. The new branding received positive reviews from both employees and visitors.