Liminal

Liminal was hired by a nonprofit organization, Abara, to work on their branding and web development. Seeking to mitigate the division caused by immigration fears, they needed clear messaging and compelling designs that would help expand funding capacity. Liminal was chosen due to their high ratings, affordability, company culture and value for the cost. Employing a team of 2-5 members, Liminal engaged in a team listening process before delivering a WordPress site, new pitch decks, print products, and coordinated communications, all aimed at expanding partnerships and funding.

Liminal embarked on a rebranding and digital marketing project for a nonprofit organization that aims to create equitable opportunities in areas of housing, education, and health. The organization needed support in marketing, communication, and branding along with CEO executive support. Liminal, selected for its company culture and value alignment, had a team of 2-5 members working on this project that began in July 2021. They handled rebranding, positioning, website design, and ongoing hosting support. Furthermore, they provided messaging, brand guidelines, social media support, and were integral to annual events and fundraising.

Results from both projects were significantly positive. In the branding and web development project for Abara, Liminal delivered a clear message with a compelling design that effectively expanded Abara's funding capacity. Similarly, in the rebranding and digital marketing project, Liminal’s efforts significantly boosted the nonprofit organization’s brand presence and engagement across their digital platforms. In summary, Liminal's expert team demonstrated an effective, results-oriented approach to both projects, meriting favorable feedback for their culture fit, value alignment, and delivery.