Lighthouse, now Digital Product People

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Lighthouse is a specialist UX and UI design agency, founded in London but now working together from all over the globe.
Founded in 2008, the Lighthouse team use cutting edge design, collaboration and experience to solve the most complex problems. Lighthouse partner with both well-established enterprise businesses seeking to inject life into under-performing applications, and funded startups ready to progress their product. These are typically headed up by seasoned founders who love the process as well as the outcome.

Client Insights

Industry Expertise

Automotive

10%

Business services

10%

Education

10%

Financial services

10%

Hospitality & leisure

10%

Information technology

10%

Medical

10%

Supply Chain, Logistics, and Transport

10%

Telecommunications

10%

Utilities

10%

Client Size Distribution

Small Business (<$10M) 20%

Midmarket ($10M - $1B) 40%

Enterprise (>$1B) 40%

Common Project Size

$10K-$49K 18 projects

$50K-$199K 8 projects

<$10K 3 projects

Clients

  • Total

Highlights from Recent Projects

Overall Rating

5.0
42 Reviews

Lighthouse, now Digital Product People, was hired by Gateway Services Inc., a leading pet aftercare solution in North America, to redesign their pre-order and wholesale experience. The firm successfully revamped the wholesale and retail consumer direct UI/UX, creating a commercially viable system that was sensitive to bereaved pet parents. The client was pleased with Lighthouse's high ratings, budget-friendly pricing, great culture fit, and good value for cost.

The Cruising Association, a trusted provider of cruising information and a social network to small boat cruisers, engaged Lighthouse for a website modernization project. The goal was to simplify the website and make it more user-friendly, which was achieved by reviewing stakeholder needs and assessing customer experience on the old website. The redesigned pages, including the mobile version, were well-received. The client appreciated Lighthouse's budget-friendly pricing and great culture fit.

Tracsis, a provider of transportation software and services, hired Lighthouse to identify their unique selling points and differentiators. The project involved conducting product positioning workshops for two existing software applications. The final deliverables included a standardized product positioning template, detailing the product, target customers, competitors, unique selling points, differentiators, and next steps. The client found Lighthouse through an online search and chose them for their good value for cost.

Timeliness

4.8

Service Excellence

4.9

Value

4.8

Would Recommend

5.0

Awards

126700

2024

37350

2022

36546

2022