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LAFRENCHCOM is a PR agency based in Paris with over 1000 employees. Founded in 2014, they are experts in PR solutions for clients ranging from small businesses to large firms and specialize in crisis communications.

Client Insights

Industry Expertise

This provider has not added their industry expertise.

Client Size Distribution

Small Business (<$10M) 10%

Midmarket ($10M - $1B) 20%

Enterprise (>$1B) 70%

Common Project Size

$10,000,000m+ 1 project


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Highlights from Recent Projects

Overall Rating

1 Review

LaFrenchCom, a leading Crisis PR Agency based in Paris, was hired by a prominent French family-owned real estate company to manage their corporate reputation during a crisis. Recognizing the importance of swift and effective communication in such situations, LaFrenchCom developed a comprehensive crisis management plan. This included risk mapping, scenario planning, and training exercises for the company's teams, along with a robust content strategy and PR management for navigating major PR and digital crises. The team, led by Florian Silnicki, the Founder and CEO of LaFrenchCom, also implemented measures for post-crisis communication to regain stakeholder trust and rebuild the company's image. The client praised LaFrenchCom's expertise and swift response, acknowledging that their effective communication management helped them overcome the crisis with minimal negative impact on their market capitalization, talent retention, and consumer preference.



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