Label 428

Label 428 was engaged by Grace Foods Canada, a distributor of Caribbean and multicultural food and beverages, to manage their social media platforms. Prior to this, the company's social media campaigns were not delivering the desired results. Label 428 undertook the management of Grace Foods' Facebook, Instagram, and Twitter accounts, providing monthly calendars, executing campaigns, and creating original content including photos and videos. The CEO of Label 428 served as the primary contact, overseeing strategy while the team handled daily activities. The engagement, which began in November 2017 and cost slightly over $50,000, is ongoing with Grace Foods expressing satisfaction with the results.

The social media management for a bagel franchise was another project undertaken by Label 428. The franchise, which had been struggling with social media engagement, handed over the management of their Instagram and Facebook accounts to Label 428. The team not only managed the accounts but also organized influencer events to increase follower count. The franchise works with two account managers from Label 428 and occasionally engages with higher-ups in the company. The engagement, which costs around $2,000 monthly, began in 2016 and is still ongoing.

Label 428 was hired by an Italian restaurant franchise to boost their social media presence. The company, which had a weak online presence, engaged Label 428 to consolidate their pages, schedule regular posts, conduct monthly photoshoots, and respond to comments and direct messages. The main point of contact was the owner of Label 428, Brian, and another employee. The engagement, which cost between $20,000 and $25,000, began in May 2020 and is still ongoing.