Konvertica

Konvertica was hired by an IT company based in Australia to enhance their digital visibility and conversion rate. Initially, the company hired Konvertica for off-page SEO testing on their Philippine site. Despite seeing results, they were not as significant as Konvertica had projected. The realization came that the company was limiting its potential by not allowing Konvertica to perform technical and on-page efforts as well. Once this was rectified, the company saw immediate effects on their organic reach within weeks. However, despite increased traffic, there was no significant improvement in conversions. This led to a complete website makeover by Konvertica, including actor-branded service videos, new copy, intent-targeted pop-ups, and an updated site structure. As a result, the company's weekly conversions increased dramatically from 4-7 to over 100. The company also started ranking for highly competitive keywords in their industry. The six-month trial with Konvertica turned into an ongoing relationship, with continuous improvements and innovative strategies being implemented.

The IT company selected Konvertica based on a recommendation from a business client who had a positive experience with them. The company had previously struggled with digital marketing and was looking for a reliable vendor. After an initial group Zoom meeting, the company contracted Konvertica for their SEO services, which later expanded to include web design, ongoing maintenance, CRO, social media, and content. The scope of work included backlinking, CRO, on-page, technical, Google analytics, web design, and user behavior research. The company worked directly with Brandon, the CEO of Konvertica, a skilled developer/designer, and a content writer with real-life IT company experience. The collaboration resulted in significantly improved website performance and conversion rates.