Kero Creative

Kero Creative was hired by a pair of book authors to manage their social media marketing. The authors, who write about hunting, fishing, and camping, were seeking to promote their work while managing full-time jobs. Kelsey, the founder and copywriter of Kero Creative, took charge of their social media outlets, particularly Facebook. She created and posted relevant content, such as quotes from their stories, and managed their paid Facebook advertising. The team at Kero Creative also responded to messages and provided a monthly progress report outlining both unsolicited connections and those resulting from paid advertising. The authors initially connected with Kelsey through the Outdoor Writers’ Association of America and have invested around $45,000 in their ongoing partnership, which began in April 2018.