Inverse Paradox

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Inverse Paradox is a digital agency located in Indel, Pa. Founded in 2007, Inverse Paradox specializes in web design, web development, eCommerce development, UX/UI design, print design, mobile app development, digital strategy, email marketing, and conversion optimization. Its clients are mostly small businesses in the retail, business services, and consumer products and services sectors. They have about 17 employees. 

Client Insights

Industry Expertise

eCommerce

40%

Consumer products & services

30%

Business services

10%

Education

10%

Non-profit

10%

Client Size Distribution

Small Business (<$10M) 70%

Midmarket ($10M - $1B) 25%

Enterprise (>$1B) 5%

Common Project Size

$10K-$49K 10 projects

<$10K 6 projects

$50K-$199K 1 project

Clients

  • F-Factor

Highlights from Recent Projects

Overall Rating

5.0
23 Reviews

Inverse Paradox completed a project for a home remodeling company where they updated the website properties, specifically the backend. The client had previously worked with a different vendor who had made the website coding overly complicated. Inverse Paradox simplified the coding, making it easier for the client to update and make changes. They also integrated the client's CRM platform and Google Tag Manager. The client worked mainly with three people from Inverse Paradox, including the owner, a project manager, and occasionally with the developers. The client had been working with Inverse Paradox since 2012 and continued to work with them on ongoing projects.

Inverse Paradox was hired by a digital marketing agency, Greenlane, to build a website with UX and SEO best practices. After an initial meeting and hearing Inverse Paradox's ideas, Greenlane decided to work with them. Inverse Paradox developed a new wireframe and front end for the website and also created some custom tools as per the client's request. The client wanted the website to be 100% editable by them, and Inverse Paradox delivered on this. The client worked with three people from Inverse Paradox: the owner, a project manager, and occasionally a developer for touch-ups.

High Point Solutions, an IT consulting company, hired Inverse Paradox to redesign their website as part of a structural rebrand. The project was challenging due to the involvement of several vendors and a tight timeline for a national campaign. Inverse Paradox managed to reduce the number of pages on the website from over 270 to around 30. They also migrated the website from HubSpot to Oracle Eloqua and incorporated new animations. Since the website launch, Inverse Paradox has continued to provide maintenance. High Point Solutions worked with a project manager, the founder and CEO, and the Director of Development from Inverse Paradox. They chose Inverse Paradox due to their local presence and the expertise of the founder and CEO.

Timeliness

4.9

Service Excellence

4.8

Value

4.9

Would Recommend

5.0