Interdependence

Interdependence successfully completed a project for AeroGo, a manufacturing company based in Seattle. The objective was to secure placements in European publications and raise awareness about AeroGo's products in the industrial market. The Interdependence team held an overview call to understand AeroGo's technology, conducted interviews for background information, and wrote pitches tailored to their targets. The project, which ran from June to September 2018, resulted in several story placements, each around 1,000–1,500 words. The client appreciated Interdependence's prompt response and efficient process.

In a project for SetSchedule, a real estate software company, Interdependence focused on media and marketing to increase brand recognition. They were involved in press releases, marketing campaigns and collateral, and contributed to industry articles and original pieces. The project, which ran from June 2018 to March 2019, involved a team of four from Interdependence, led by their VP of Client Services. The client invested around $60,000 in the project and was pleased with the results.

Interdependence was also engaged by a baby products retailer to promote a unique product in the market. They provided PR services including press releases and pitching to journalists for product reviews and coverage. They also assisted in drafting and copywriting articles. Initially, they handled social media for the client, but this was later managed in-house. The project, which began in May 2019, involved 5-6 people from Interdependence. The client chose Interdependence for their specific approach and due diligence in proposal preparation. The project is ongoing and the client is satisfied with the results.