Interdependence

Interdependence was hired by Nation One Mortgage Corp to expand the bank's reach beyond Charleston, SC. The company was tasked with identifying news outlets and publications that could use commentary from the bank's VP & Division Manager on relevant subject matter. A team of five from Interdependence was assigned to the project. The engagement, which began in April 2024, is ongoing and involves learning about the bank's team and processes to create more opportunities for future growth. The bank chose Interdependence due to their impressive team presentation, depth of organization, and prior experience with businesses of similar size.

Interdependence was contracted by a theatrical licensing company to secure first-class media placements, grow the company brand, and increase its thought leadership. The company found Interdependence through an online search, impressed by their high ratings, cost-effective pricing, and tech-forward approach. Four PR account executives were assigned to the project, which involved real-time hour by hour monitoring and work. Interdependence successfully secured a major placement for the company's launch and over two years, elevated their brand and thought leadership. This resulted in the company leading in share of voice across all its major competitors and driving substantial, high-quality web traffic to their business websites, thereby increasing revenue globally.

Global Protection Corp, a manufacturer and distributor of sexual health products, hired Interdependence to increase media mentions during new product launches, feature the company as an expert source in sexual health topics, and enhance the visibility of their CEO in the press. Interdependence was chosen for their high ratings, budget-friendly pricing, great culture fit, and alignment with the company's values. A team of 2-5 employees from Interdependence was assigned to the project, which involved ongoing media management, including finding opportunities for the company to comment on topics related to condoms and sexual health, and developing and implementing press strategies for product and campaign launches.