Hotspex Media

Hotspex Media was hired by PFU America, a leading provider of integrated digital services and print imaging solutions, to run B2B and consumer paid media. Hotspex Media was chosen for their high ratings, good value for cost, and company values that aligned with PFU America. A team of 2-5 employees was assigned to manage paid digital marketing campaigns, including paid search, display, and social advertising strategies for both B2B and B2C business. The project was successful and PFU America was satisfied with the services provided by Hotspex Media.

In another project, a fiberoptic internet company engaged Hotspex Media for digital marketing services. Hotspex Media was responsible for the entirety of the company's digital media business across 15 states, providing services around digital media buys, social media ads, search, display, and connected TV. The company was particularly impressed with the president of Hotspex Media, who was very interactive and played a significant role in the account. The engagement started in June 2022 and is ongoing, with the company noting better results with Hotspex Media than with their previous agency.

Hotspex Media also collaborated with MTY Food Group, one of Canada's largest restaurant franchisers, to increase restaurant awareness, visitation, sales, and transactions. The team from Hotspex Media provided omnichannel digital and traditional media services, managing campaigns on various platforms such as Meta, Reddit, Google Performance Max, CTV, streaming radio, broadcast radio, traditional TV, and digital and traditional out-of-home (OOH) advertising. The engagement with MTY Food Group started in March 2024 and is ongoing, with the client praising Hotspex Media for their culture fit, aligned company values, and breadth of experience.