Horizon Marketing

Horizon Marketing was hired by Boclips, a rapidly growing EdTech company, to revamp their advertising campaigns following a shift in services from B2T to B2B. Horizon Marketing stood out from other pre-selected companies due to its transparency and responsiveness. They conducted a thorough audit of Boclips' Google Ads account and provided a detailed set of recommendations on structure, keyword strategy, bidding approach, assets, copy, audience, and more. Their founder and CEO actively participated in most meetings, providing invaluable expertise.

A B2B SaaS company for small and mid-sized professional services firms engaged Horizon Marketing to create and implement a LinkedIn Ads strategy and a PPC campaign to promote a dedicated report. Horizon Marketing was chosen for their high ratings, geographical proximity, budget-friendly pricing, and good cultural fit. They delivered a campaign that resulted in the highest number of completed surveys in Europe for similar reports and achieved 500% more conversions than the goal baseline.

Echo Analytics, a geospatial data provider, enlisted the services of Horizon Marketing to manage their LinkedIn and Google advertising with the goal of increasing leads. Horizon Marketing was found through an online search and chosen for their high ratings, great cultural fit, good value for cost, and alignment with company values. Their team, composed of 2-5 employees, managed to deliver on the key deliverables of generating inbound leads and reducing the cost per lead.