Heron Agency

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Heron Agency is a lifestyle communications agency based in Chicago and founded in 2000. They now have 20 employees experienced in developing strategic integrated marketing campaigns for companies in hospitality and leisure, business services, and arts, entertainment and music. They specialize in PR, SMM, and media planning.

Client Insights

Industry Expertise

Hospitality & leisure

35%

Arts, entertainment & music

20%

Real estate

15%

Retail

15%

Consumer products & services

10%

Non-profit

5%

Client Size Distribution

Small Business (<$10M) 85%

Midmarket ($10M - $1B) 15%

Common Project Size

$10K-$49K 7 projects

<$10K 3 projects

$200K-$999K 1 project

Clients

  • Paper Source

Highlights from Recent Projects

Overall Rating

5.0
12 Reviews

Heron Agency was hired by a Hotel and Restaurant Development and Management Company for the launch and ongoing marketing of multiple hotels and restaurants. The goal was to quickly ramp up each business and maximize revenue potential. Heron was selected for their impressive presentation and strong references. They handled all aspects of product launch and marketing, including public relations, social media, marketing, and special events. The client reported almost daily contact with multiple team members and the principal of Heron Agency.

SBX Group, an entertainment company, engaged Heron Agency to manage the public relations component of the Sistine Chapel Exhibition held in Chicago. The goal was to drive ticket sales through media coverage. Heron Agency was selected for their strong recommendations and quick action. They conducted a deep dive into the event, pitched media, planned a media night, and secured coverage with publications and platforms in Chicago, Illinois, and nationally. They also reached out to specific groups connected to the event, such as religious groups and senior living communities. The client worked mainly with Noreen Heron and Kathy Bryja, but reported that the entire team was helpful and driven.

Heron Agency was hired by Russian Tea Time restaurant to publicize their reopening after a year-long renovation and the coronavirus pandemic. The goal was to increase sales and grow online ordering. Heron Agency was chosen for their successful handling of the restaurant’s 25th-anniversary event. They targeted media outlets that would reach the desired audience, brought in a lot of food-focused media attention, contacted Chicago-focused TV and radio personnel, and brought in many food and lifestyle influencers. The client reported a significant increase in sales after hiring Heron Agency. The team consisted of at least four people, each focusing on a different field such as social media, residential and office buildings, TV and radio, and magazines and newspapers.

Timeliness

5.0

Service Excellence

5.0

Value

5.0

Would Recommend

5.0

Awards

37017

2022