Hedy & Hopp
visit site- $10,000+
- 10 - 49 employees
- Clayton, MO
Anvil Analytics + Insights is a data-driven digital marketing company based in Clayton, Mo. Since 2015, the 22-person team has supplied digital strategy, conversion optimization, and SEO to small and midmarket businesses.
Client Insights
Industry Expertise
100%
Client Size Distribution
Small Business (<$10M) 5%
Midmarket ($10M - $1B) 70%
Enterprise (>$1B) 25%
Common Project Size
$200K-$999K 1 project
Clients
- BCM One
Highlights from Recent Projects
Hedy & Hopp has completed a project for a vision health provider, aimed at transitioning the business from a B2B wholesaler model to a direct-to-consumer model. They took over paid search engine marketing, implemented marketing automation, conversion rate optimization, and data analytics. The team, consisting of 5-7 people, also provided business intelligence and reporting analytics. Their partnership, which started at the beginning of 2018, continues with the company investing around $80,000 per year.
In another project, Hedy & Hopp was engaged by a healthcare system to audit and reconfigure their Google Analytics data. The company had 15 years of legacy data that had become unmanageable and needed to be cleaned and reconfigured for a new web property. The team conducted a deep audit of all the data, web properties, and user journeys, and provided recommendations for improvement. The engagement began in March 2020 and is ongoing. The client was very impressed by the team's understanding of their goals and their ability to give meaningful recommendations based on the data.