gro

The project involved gro providing comprehensive app design services to Mindfulness Mentor, an IT company that develops a mindfulness app. The founder hired gro to undertake all stages of the app’s design, from ideation and research to the final design. Gro was responsible for performing user and market research, directing the design, UX, and flow of the app, creating wireframes, prototypes, and the final UI designs, and providing developer tools. The project was accomplished with one gro team member, the collaboration taking place from May to August 2024.

Gro's involvement with Mindfulness Mentor was not the company's first engagement with them, the founder had worked with them previously. This history likely informed the decision to entrust gro with the design and UX/UI development task. This engagement built on gro's proficiency in combining user-centric design, trend analysis and hands-on experience to achieve an efficient and effective project execution.

The project was evidently well-managed, with timelines respected from start to finish within a span of four months. The nature of the collaboration allowed for a personal and focused approach to the design and UX/UI development of the app. This intensive and immersive approach enabled a deep understanding of the app's needs, ultimately enhancing its functionality and relevance to its targeted users.