GreyOtters

GreyOtters undertook an SEO and Content Marketing project for Lendi, a fintech company specializing in mortgage brokerage. The goal was to improve Lendi's visibility in organic search results, close the gap with competitors, increase website traffic quality, and technically optimize the website. GreyOtters' strategy encompassed technical optimization, content optimization and development, and site authority improvement. Key activities included implementing optimization recommendations, developing content for key subpages, creating new blog content, and preparing internal linking recommendations. The results were significant improvements in Lendi's visibility in organic results, increased quality traffic, and improved site authority.

The second project was SEO and Content Creation for Motopedia, an automotive marketplace. GreyOtters was hired to develop a comprehensive SEO strategy, achieve a leading position in search results, generate high-quality organic traffic, and create synergy with their classified portal Otomoto.pl. The strategy involved technical optimization, content development and optimization, and website authority improvement. GreyOtters' actions included continuous technical optimization and monitoring, content creation and optimization, proactive search for organic traffic opportunities, and competitor monitoring. The results were increased visibility in top-tier search results, significant organic traffic, and improved website authority.

The third project was Content Marketing for an e-commerce solutions company. The client's objectives were to develop a comprehensive SEO strategy, achieve a leadership position in search engines, drive substantial quality traffic, ensure full technical and content optimization, and boost the website's authority. GreyOtters' strategy encompassed technical optimization, content development and optimization, and website authority improvement. Key interventions included content optimization on essential pages, crafting blog content addressing user queries, providing precise content guidelines, and optimizing existing content. The results were top-tier visibility for important keywords, increased organic traffic, and enhanced user engagement.