The Great Field

The Great Field collaborated with Looking After Me, a health and wellness startup, to develop a comprehensive branding strategy. This included a style guide, a roadmap, and a client portal for employee health and wellness. The team at The Great Field, led by Jamie, the director and creative specialist, and Craig, the website development lead, worked closely with the startup to define their mission, vision, and unique selling proposition. They also identified ideal customer personas, messaging and tone of voice, keywords, aesthetic tone, competitors, value proposition, benefits, and customer buying motivations. The collaboration resulted in a robust branding strategy that effectively communicated the brand's identity and value proposition.

In another project, The Great Field worked with The Cheltenham Motorcycle Company LTD to develop a strong brand identity. The scope of work, which was executed by a team of 2-5 employees, included the creation of logos, brand messaging, social media logos, colors, and stock images. The company, which was starting from scratch, relied on The Great Field's expertise to establish a distinctive and compelling brand identity. The final deliverables successfully captured the essence of the company and set a solid foundation for their brand.

The CARE Connector Network, a network for the care sector, employed The Great Field to help with their branding strategy. The project involved developing a roadmap for the business, creating a consistent and engaging tone of voice, and defining the company's mission, vision, and values. The Great Field also provided advice on logo creation and offered social media support for the company's future international branding efforts. The partnership, which began in March 2022, resulted in a clear and cohesive brand identity that resonated with both the care sector and suppliers. The founder of The CARE Connector Network praised The Great Field for their concrete offerings and their understanding of the business and its goals.