The Goodyear Agency

The Goodyear Agency was hired by the Boutique Interior Design Firm for a rebranding project. The CEO of the firm sought to align the company's brand more closely with its evolved mission and vision. The decision to hire The Goodyear Agency was based on a referral from an acquaintance. The agency's work involved establishing a brand foundation, conducting a brand discovery, and creating a new brand identity. This process began with sessions to gain a deeper understanding of the company, followed by the development of a visual identity and a website. The agency's owners, Alfredo and Ricardo, were both directly involved in the project. The rebranding was successful, effectively reflecting the company's mission and vision through its new brand identity and website.