IN GOOD CO
visit site- $25,000+
- 2 - 9 employees
- Los Angeles, CA
IN GOOD CO is a brand consultancy based in Venice, Calif. The consultancy, founded in 2015, has a team of less than ten that provides branding, event marketing & planning, marketing strategy, packaging design, business consulting, and corporate training services to enterprise and smaller-sized companies in the consumer products & services, retail, legal cannabis, hospitality & leisure, e-commerce, and other industries.
Client Insights
Industry Expertise
40%
20%
15%
10%
10%
5%
Client Size Distribution
Small Business (<$10M) 30%
Midmarket ($10M - $1B) 30%
Enterprise (>$1B) 40%
Common Project Size
$50K-$199K 2 projects
$10K-$49K 1 project
$200K-$999K 1 project
Clients
- Belcampo
Highlights from Recent Projects
In 2016, IN GOOD CO partnered with a fast-casual restaurant chain to develop a comprehensive brand guide. The team conducted interviews with key stakeholders to better understand the brand's identity. They then proposed various brand enhancements, including changes to colors, advertising, packaging, signage, and more. The result was a 40-page brand book that was used for the brand's website and email templates. The client appreciated IN GOOD CO's thorough understanding of their organization and the effort put into their proposal. The project, which cost between $25,000–$50,000, lasted about six months.
IN GOOD CO has been working with a food production company since October 2019. The company, which raises organic and regenerative meat, has engaged IN GOOD CO for digital strategy and graphic design. The team's work includes designing marketing campaigns, advertising, social media, and organic content. The client chose to continue working with IN GOOD CO due to their collaborative approach, high standards, and good design skills. The ongoing engagement is based on a monthly retainer of around $10,000.
Elysia Life Care, a healthcare services provider, engaged IN GOOD CO from January 2018 to June 2019 to develop their brand identity and messaging. The team designed all brand assets, including logo, color schemes, font, images, presentations, business cards, etc. The client, who met IN GOOD CO's President & Founder Kirsten in a business program, valued the team's branding expertise. The project cost between $50,000–$200,000.